Specialization course in

Marketing & Communication
for Film and Audiovisual Industry

From Strategy to Launch: Promoting and Marketing Movies and TV Series

An advanced training program designed to maximize the value of audiovisual content: from target audience definition to digital activities, PR, creative materials, and release planning.

A comprehensive training program for audiovisual marketing and communication professionals. The course provides tools and expertise to conceive and execute launch campaigns for films and TV series: from target analysis to positioning, from budget management to materials creation and media planning, from social campaigns to digital PR, from local activations/ live events to communication — both product and corporate.

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Marketing & Communication for Film and Audiovisual Industry

Discover all the Anica Academy courses

Marketing & Communication
for Film and Audiovisual Industry